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How to Use Metal and Acrylic Letters for Business Signs Your business should be marketed at every hour of the day, but sometimes this isn’t possible unless you have staff working 24/7. The best way to accomplish this is by having sign letters installed on the outside walls of your company. In order to your target audience’s attention, you’ll want to work with a professional in this field, so they can help you decide what is going to look best on your building and how to grab customers. First, you need to look at cost, since this is going to determine what materials you can choose from, such as aluminum sign letters. After this is done, then you can decide if you want to use the installation method of a raceway or a cabinet, or if you want to put them directly onto the wall. This might also be in part determined by the local government code, as well as the owner of the building that you’re leasing from. You can only advertise to people if you tell them what product or service you offer, so the word or words you choose in this next step are very important. All of your customers need to be able to recognize whatever you use, whether that is a shortened version of your company name or the full phrase. Don’t let your ego keep you from taking their advice in this matter, since they’ve helped hundreds of companies in this same situation.
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Make sure you choose a material that is going to be weatherproof since you’re never going to be able to protect it from the constantly variety of weather. Your sign is going to have some sort of warranty included, but acts of God are not going to be included in that. Ask them if it’s feasible to add an after-market weatherproofing product to your chosen sign material. Depending on how much you’re spending, they may add this in for free, but you can find out when they give you a quote.
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Your sign may need serviced in the future, so make sure it’s accessible and has access to whatever electric power is required. For those business owners who need to ask the building owner for access permission, find out how you can guarantee maintenance crews will have access during regular business hours. It cuts down on service time, especially if you’re paying them by the hour. Your business is going to benefit when you advertise in this way and it should help quite a bit with name recognition in your local community.